Capture per-order costs
Include product cost, fulfilment, packaging, ads attributed to an order, and a transaction fee charged as a fixed amount. Use net sale revenue excluding tax collected for authorities.
Calculate price floors for entire SKU lists. Include per-order costs, selling fees and target margins — then export the numbers you need.
Transparent calculations. No account required.
Price floor = (unit cost + shipping + packaging + ad spend + flat fee) ÷ (1 − total variable fee rate − target contribution margin). All values are per order and exclude tax/overhead.
| SKU | Current price | Break-even | Target price floor | Margin at current price | Action |
|---|
Percent fees are modelled as percentages of net sale price; actual marketplaces may use different taxable or settlement bases. Currency selection changes formatting only, not exchange rates. Export is a planning report; verify before updating any store prices.
Your product's wholesale cost is one input. A viable selling price also needs to cover direct shipping, packaging, customer acquisition and percentage fees.
Include product cost, fulfilment, packaging, ads attributed to an order, and a transaction fee charged as a fixed amount. Use net sale revenue excluding tax collected for authorities.
If a sale has marketplace 6%, creator 10%, and processing 2%, then 18% of the assumed net selling price is removed before contribution. Real fee bases differ, so check contracts.
With $16.20 fixed per-order costs, an 18% fee rate and a 25% contribution-margin target, the minimum price is $16.20 ÷ 0.57 = $28.43, rounded upward to cents.
price floor = per-order fixed variable costs / (1 − percentage fees − margin target)Not a guarantee of business-level profit. Refunds, taxes, payment disputes, indirect overhead and country-specific marketplace fee rules are only included if properly represented in your inputs.
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Review source data, formula notes, and marketplace-specific documentation before changing live operations.
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